Pelikan celebrates its 175th anniversary
Posted: April 26th, 2013, 6:12 pm
Hello all,
On April 28th, 2013 Pelikan celebrates its 175th anniversary. For all interesting people here now the official press release for the publication of the specially book. I could not have a first sight, but the advertisement looks like very promising. Now here the text of the press release.
Best regards
Werner
Pelikan celebrates its 175th anniversary with a book about the famous brand
Hanover, 4th April 2013: The old-established, iconic Pelikan company is celebrating the 175th anniversary of its foundation. To mark the occasion a book is to be published which traces the development of the PELIKAN trademark and brand. Previously unknown letters from the originator of the brand, Günther Wagner, to his successor Fritz Beindorff have been discovered in the company archives.
Also among the discoveries was the original Wagner family coat of arms, which was probably used as an indentifying mark on honey paints for children even before 1873. It was Günther Wagner personally who drew the first PELIKAN pictorial trademark for the smallest pans of paint, his "Small Honey Paints"; it showed the pelican from his coat of arms with three baby birds in its nest. After the birth of a fourth Wagner child a further chick appeared in the nest – as can be seen in the oldest PELIKAN trademark known until now, which was registered on 27 November 1878.
On 28 April 2013, the precise date of the Company’s 175th birthday, an elaborately designed and copiously illustrated volume entitled "PELIKAN – THE BRAND" is to be published. Drawing in particular on a unique collection of historical art nouveau and object posters, the book shows up interrelationships with aspects of the contemporary scene whose cultural significance extends far beyond their importance in the history of the company. In later periods too, famous artists such as Kurt Schwitters, El Lissitzky and Wilhelm Wagenfeld were deeply involved with the PELIKAN brand, and helped to shape it.
The PELIKAN brand tells an entire story, compressed into a single sign. It is the story of the mother pelican’s love and affection for her chick, which, as we know, will one day open its wings and fly. Thus the PELIKAN brand, from its beginnings right down to today, can be understood as being symbolic of the success story of this old-established German company, a company of global importance.
Further detailed information about the book are to be found under http://www.pelikan.com/book
Concise details of the book and its appearance:
Title: PELIKAN – THE BRAND
Subtitle: How the baby bird got into the nest, and how many when
Author: Dr. Detmar Schäfer
Translator: Anthony Mellor-Stapelberg
Format: 240 x 285 mm
Presentation: Hardcover, thread-stitched, 4/4 colour
Pages: 168
ISBN: 978-3-923976-91-1
Price: €29.99
Date of publication: 28 April 2013
Produced by: Pelikan Vertriebsgesellschaft mbH & Co. KG
Publishing house and distribution: Leuenhagen & Paris
Lister Meile 39
30161 Hannover (Germany)
On April 28th, 2013 Pelikan celebrates its 175th anniversary. For all interesting people here now the official press release for the publication of the specially book. I could not have a first sight, but the advertisement looks like very promising. Now here the text of the press release.
Best regards
Werner
Pelikan celebrates its 175th anniversary with a book about the famous brand
Hanover, 4th April 2013: The old-established, iconic Pelikan company is celebrating the 175th anniversary of its foundation. To mark the occasion a book is to be published which traces the development of the PELIKAN trademark and brand. Previously unknown letters from the originator of the brand, Günther Wagner, to his successor Fritz Beindorff have been discovered in the company archives.
Also among the discoveries was the original Wagner family coat of arms, which was probably used as an indentifying mark on honey paints for children even before 1873. It was Günther Wagner personally who drew the first PELIKAN pictorial trademark for the smallest pans of paint, his "Small Honey Paints"; it showed the pelican from his coat of arms with three baby birds in its nest. After the birth of a fourth Wagner child a further chick appeared in the nest – as can be seen in the oldest PELIKAN trademark known until now, which was registered on 27 November 1878.
On 28 April 2013, the precise date of the Company’s 175th birthday, an elaborately designed and copiously illustrated volume entitled "PELIKAN – THE BRAND" is to be published. Drawing in particular on a unique collection of historical art nouveau and object posters, the book shows up interrelationships with aspects of the contemporary scene whose cultural significance extends far beyond their importance in the history of the company. In later periods too, famous artists such as Kurt Schwitters, El Lissitzky and Wilhelm Wagenfeld were deeply involved with the PELIKAN brand, and helped to shape it.
The PELIKAN brand tells an entire story, compressed into a single sign. It is the story of the mother pelican’s love and affection for her chick, which, as we know, will one day open its wings and fly. Thus the PELIKAN brand, from its beginnings right down to today, can be understood as being symbolic of the success story of this old-established German company, a company of global importance.
Further detailed information about the book are to be found under http://www.pelikan.com/book
Concise details of the book and its appearance:
Title: PELIKAN – THE BRAND
Subtitle: How the baby bird got into the nest, and how many when
Author: Dr. Detmar Schäfer
Translator: Anthony Mellor-Stapelberg
Format: 240 x 285 mm
Presentation: Hardcover, thread-stitched, 4/4 colour
Pages: 168
ISBN: 978-3-923976-91-1
Price: €29.99
Date of publication: 28 April 2013
Produced by: Pelikan Vertriebsgesellschaft mbH & Co. KG
Publishing house and distribution: Leuenhagen & Paris
Lister Meile 39
30161 Hannover (Germany)